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Behind-The-Books Blog
Drink to get more children reading!
Friday, March 5th, 2010
Who doesn’t enjoy curling up on the couch with a good book and a glass of good wine? The two go together nicely and make for a relaxing evening.
But now I’ve discovered how wine and books can pair up for a much more worthy cause.
The Fledgling initiative aims to produce and sell delicious wine to raise funds for Room to Read - a non-profit organisation that works to improve literacy and gender equality in education for children in developing countries.
Produced in vineyards in California, they state that “every case sold will provide approximately 60 local language children’s books and promote education in the world’s poorest regions”.
I don’t think there could be a better reason to substitute my Blossom Hill Signature Blend for the 2009 Fledgling Pinot Noir…
Here’s to more children reading. Cheers!
Chiara Priorelli, Publicity & Online Marketing Manager
P.S. For more information go to Fledgling Wine
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Persuasion, by Jane Austen. Sara: Yes, I'm still on my Jane Austen kick. After this one I will try reading something new...
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